Performance
and Insights

Real-time performance monitoring, analytics and optimization ensure measurable outcomes.

From the largest campaign budget to the smallest, Cooper-Smith approaches each campaign with the same level of professionalism and attention to detail. Our approach is to manage every client's budget as if it was our own money, resulting in unprecedented accountability.

To realize the best value, continuous monitoring and comprehensive analytics are invaluable.

We believe technology is most effective when merged with human intellect. Our Media Analysis Team combines cutting edge software with ingenuity and experience to provide ongoing assessment and analysis that informs campaign optimization.

Our Media Analysis team provides ongoing campaign evaluation to drive continual improvement.

Tracking and analyzing data across all channels - traditional, digital and social - allows us to evaluate, refine and evolve, using data-driven insights to make real-time adjustments to each campaign. We are committed to daily monitoring, rigorous quality assurance, and working in tandem with our clients to achieve maximum return on their media investment.